Success Stories
Real brands. Real campaigns. Real results.
E-Commerce · Home Décor
How Pinklay Achieved 4.2x ROAS with Their First CTV Campaign
A bootstrapped home décor brand reached premium audiences on Connected TV without a production budget.
4.2x
ROAS
1.8L+
Impressions
62%
VCR
Jewellery · Retail
Dhirsons Jewellery House Drives 3x Footfall with Regional CTV Ads
A heritage jeweller used Hindi-language AI creatives to drive walk-ins during wedding season.
3x
Footfall
2.4L+
Impressions
71%
VCR
Food & Beverage · D2C
The Little Farm Co Scaled to 5 Cities with ₹15K/Month CTV Budget
An artisanal food brand expanded awareness beyond Instagram using targeted OTT placements.
5
Cities
3.1L+
Impressions
38%
Search Lift
Beauty · FMCG
Lotus Herbals Reached 10L+ Premium Viewers in 2 Weeks
A national beauty brand tested CTV as a performance channel and saw cost-per-reach 60% lower than linear TV.
10L+
Reach
60%
Lower CPR
68%
VCR